What this does
Every founder running sales has the same hidden leak: deals that were 70% there a month ago, never officially lost, never replied to. Toyo catches them. It reads your Salesforce or HubSpot, cross-references the last Gmail/Slack contact, and flags any deal where activity has dropped below the rhythm that closed.
What "stale" actually means
Toyo doesn't use a generic 14-day timer. It learns YOUR sales rhythm from your closed deals: how often the late-stage ones get touched, where the silence usually means stalled vs. just a busy week. A deal is "stale" relative to how you actually work, not a CRM default.
What it sends you
- A short list (typically 2–4 deals) in your morning briefing, with the stage, deal size, and the last meaningful touch.
- A draft re-engagement message in your voice for each — referencing the actual context (a specific concern they raised, a feature they cared about, a follow-up you promised).
- The CRM update Toyo will log if you send.
You stay in control of every send. Toyo doesn't blast sequences. The win is a CRM that reflects reality plus a re-engagement that lands because it sounds like you, not a bot.